Hulu Goes Freemium

The ad model is one way to generate revenue, and as has been suspected for quite some time, Hulu is about to test a subscription service starting in late May.  There will still be a free Hulu, the LA Times says,  for the five most recent episodes of shows, but a more comprehensive selection will be available for $9.95 a month.  Hulu has been under pressure from its owners, Disney, NBC and News corp  to start generating more than the $100 million in revenue it is making from advertising, and also to wean viewers off of the free model.


Tags: ,

Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )


Connecting to %s

%d bloggers like this: